JBB* is a clothing store offering contemporary menswear since 2008. The brand is popular among those who appreciate fabric quality and modern silhouette.
The store is a true menswear destination recommended by global publishers like Monocle. Customers are all ages while some frequent shoppers are from Singapore and Hong Kong. To cater to overseas customers, we developed DHL integration to the website.
There was no design constraint for the website but what we came up with for JBB* was a perfect fit for its branding and art direction – clean and simple with a touch of modern. One might sense the Scandinavian vibe in it.